Augmented Reality

Augmented reality (AR) brings the physical and virtual world’s together. Hailed as one of the most important technological advances of the 21st century, AR is all but guaranteed to shift our experiences and behaviors in life, business and technology from pure reality to virtual in a very short time.

It’s Science Fiction Come True

Augmented reality is an interactive experience of a real-world environment whereby the objects that reside in the real-world are “augmented” by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory. Wikipedia

In fact AR is already disrupting several industries from tech, retail, construction and manufacturing, and early adopters are already reaping the rewards.

Surging AR market

Global spending on AR and virtual reality technology will grow from $11.4 billion in 2017 to $215 billion in 2021. VR headsets will likely be the sales leader until 2019, at which time AR headsets are expected to begin dominating sales.

But what does this mean for the precast industry?

It turns out that there are several applications where AR can be a game changer:

Quality control

Workers can see and manipulate virtual CAD data overlaid on their work surfaces in multi-dimensional real time, significantly reducing preparation time and the potential for errors. Imagine measuring tapes becoming a thing of the past and workers being able to measure and install shuttering and working parts, bypassing layout all together.

Enterprise Resource Planning

As companies are adopting ERP systems into their business, AR can assist in several areas like inventory tracking, lading and dispatch control. Imagine the time savings when your AR system can lead the yard crews directly to a piece, show them the order to load trailers, or even measure the volumes of raw materials in storage silos!


Onsite, erection crews will be able to immediately identify pieces as they arrive at the site and have full dimensional overview of those pieces installation location and other important data (eg ID, weight, lifting points, center of gravity etc.) And the possibility for micro precision when guiding that piece into it’s final position.

Precast Industry Well Positioned

With the expanding use of BIM in the construction and precast industries, AR can be easily implemented. And as AR technology becomes more developed and accessible, the barriers to entry will become lower.

What do you think? Do you have plans to adopt AR into your business in the near future? If so we would love to hear from you. Email us at:

Further reading:

5 Key Benefits from Augmented Reality in Construction

Augmented Reality and Virtual Reality in Construction 2018